Successful businesses are built on creative solutions for consumer needs and desires. Even if your product offerings seem like others on the market, your unique approach can make you a viable competitor. How do you compete? With intellectual property (IP) protection,...
Month: August 2021
Brand protection may depend on your creative process
As a businessperson, you probably already understand the importance of protecting your intellectual property (IP). You must secure IP rights to protect yourself from others’ attempts to piggyback off your success. Brand recognition is imperative in building customer...
