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Consumer confusion matters in some advertising trademark cases

On behalf of Kenneth I. Gross & Associates | Sep 26, 2019 | Trademark Infringement Litigation

When California consumers enter keyword searches based on trademarked terms into a search engine, they might see results from competitors of the trademark owner. Previous legal cases have claimed unsuccessfully that competitors bidding on trademarked terms for keyword...

An overview of copyright law

On behalf of Kenneth I. Gross & Associates | Sep 13, 2019 | Intellectual Property Rights

When an individual creates something in California or any other state, it is possible that it will be covered by copyright. According to copyright law, anything that is an original creation recorded on a fixed medium can be eligible for such protection. Examples of...

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